Wednesday, November 24, 2010

Apple: don't waver, not slacking off, do not toss

In Apple internal: market Nishizawa PhilSchiller like a transparent people, or what is called the puppet, as this guy seems to be born is supporting life, especially when such as Steve jobs, forget it's immediate superior to figure out how to steal the show, Schiller only meekly behind done minion.

However, in the Conference, Macworld2009, he clearly said that where Steve Jobs made decision, we are determined to uphold that Steve jobs, we have consistently followed, although people think the market's media show has gradually detached from the Steve jobs of Halo, but he did drop, in the absence of Steve jobs, he still makes this event filled with fresh forces, which itself is an innovative, after all, Apple's high point can tack itself is a success.

Moreover, Schiller also brought us a lot of surprises: similar news on other companies must be proud of the capital, but it is for Apple's usual tricks.

The new iPhoto use face recognition technology and geographic labels can easily fly in your hard disk, smart really is a wonderful feeling. Also, Apple also call it the battery endurance into a new era, took a 17-inch MacBook Pro, it at least less than the older accounts for 40% of the space, but also has 1000 single charge life, this enough users play 5 years, while the ordinary life of a notebook is three years. Therefore, in exhibition, Apple consulting creative strategy department heads Tim Bajarin became a media star, in the microphone from the forest he talked about Apple's innovative achievements.

Of course, the most dramatic speech is, of course, Steve jobs, Schiller also took the suspense till the last.

He personally to Apple iTunes download Mall opening in which Apple has with five major record company universal, Sony BMG and Warner Music has signed the compact, Apple users only need to spend $ 0.99 you can download a beautiful song, the song is usually $ 0.69, new song is on average $ 1.29, down almost $ 0.99. At the same time, iTunes music also does not require authentication of digital copyright, eliminates a lot of trouble long-winded signature, nor does it have that kind of endless jump out of the tip window. Apple to build bridges for users, but also in honour to its dedication to customer service concept.

However, analysts believe that Apple eliminates the cumbersome procedures, signature Steve Jobs insist 0.99 dollars a song from the music enthusiasts because price causes embarrassment with the songs "to pass up.

This is also the iTunes Johnny 2003, one of the most important adjustment. Today, Apple chose a global music of girder, Amazon will not be able to purchase Apple's digital download channel. Since no one can stand when the bitch the hamlet, it simply abandon DRM nonsense certification, one step to better serve the customer. Jupitermedia analyst Michael Gartenberg finds that Amazon has been the main Apple turned Wei, the latter will not hold our own strengths to joke, those iPod and iPhone back and forth with the users will only be in one place to buy songs, it's Apple, because this post is also a sign of social stratification, whenever the white line sliding, as if touched on the pulse of fashion, this is Apple victorious against the ropes.

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