Friday, December 17, 2010

Who is the world's NB company? (map)

There is also a month, who is the world's NB football team will be unveiled?

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Then the globe, who is the most esteemed company?, recently a New York reputation consulting company released the survey results: a total of 28 companies listed.

A year ago, the investigators to collect world 600 large enterprises of the relevant information, in accordance with the geographical and assets assessed and interviewed 24 different national and regional consumer (from Brazil to the United States, from Spain to Korea, almost looked at all levels), ultimately from 18.1 million reputation parameters (each in accordance with 0-100 for service, innovation, environment, management, organization, finance, leadership, and other aspects of scoring) carefully selected by listed companies.

Formation following list:

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Among the best companies have a common characteristic: innovation.

Google and Sony, first and second place scoring 78.62 and 78.47, this clearly benefited consumers on new technology changes life. The two companies ' products are not only forward-looking, while fully taking into account the user's emotional and rational needs, very rare. In the first quarter of 2010, Google advertising revenue of up to 67 million, an increase of 23%, and like it's email, maps, etc. belong to the user; the free service. Sony is the world's second largest consumer electronics manufacturers (the first is the Samsung), the company has a 54-year history, from publishing the first Walkman, it firmly occupy the market. Moreover, the two companies also recently announced to Internet TV cooperation. Do not know of one scholar, jointly, whether bangyan miracle?

Retail giants to always feel that they should favor, however those stinky face holding by the customer may not think so.

Compared to the features they point fingers at the following several companies obviously did the affinity to the extreme, Apple, IKEA, Intel disaggregated list of 6, 8, 10-bit, score 76.29, 75.60 and 75.39. They are mischievous little gadget lets users feel happy and comfortable. Apple iPad has just sold a 28 day sales break 100 million, this is an alarming rate. IKEA furniture retailer, the Sweden 44 countries worldwide and has a branch, the complete subversion of the traditional furniture old, stupid, stupid big image, a sleek, comfortable-based and successfully capture the user's heart. Intel rely on semiconductor, but now has become energy vehicles, computer and TV's core component manufacturers. Reputation of the evaluations of institutions said Kasper Nielsen Executive, innovation is the only way to capture consumers ' hearts.

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In paragraphs 8, 9, 25 of the company, BMW, Daimler (Mercedes-Benz) and Ferrero, their unique brand marketing.

Particularly Italy chocolate manufacturers Ferrero, originality, take gold silk wrap, received an extraordinary, users alike, taste and quality are outstanding. BMW and Daimler are Germany's trump card, luxury car indicates that a class of elites need such products and services from my position, declared to the community a sense of success. The Conference February BMW once again confirms the importance of emotional investment. As long as the user feel excited, the company successfully by half.

Public good, in fact, as well as company reputation of a bar ruler.

Microsoft founder Bill Gates Dancing sleeves, he and his wife founded by Bill and Linda Gates Foundation, 1994 is committed to global health and education issues. Once a hegemony of monopolies, transformed into a kind of philanthropists, perhaps this is precisely what it ranked 11 bits of root causes. France ranked 16 L'Oreal cosmetics Tycoon, also benefited from its public image. In 1998, it founded jointly with UNESCO women in Science Awards, each year with 10 million award in their respective posts made outstanding contributions of women scientists.

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Internationalization of large companies to survive and develop, Johnson medical equipment, consumer products and pharmaceuticals, sells in 175 countries.

Food giant Nestlé expansion of sphere of influence, already include South America, the Switzerland and ranks among the 20 enterprises. Of course, the privacy conversation makes Google become the target of public criticism, because wireless networks by revealing lets it had to face the user content in a release of embarrassing situation, how limited the controlled opening Wi-Fi become imperative.

Nielsen said that global consumers are most concerned about, in fact, the company's future development direction, because only rely on the international market, to build confidence and success.

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