This is the best of times, it was the worst of times; this is the wisdom of the ages, this is a stupid era; it is believed that this was the era of doubt; this is the season of light, this is the season of darkness; it was the spring of hope, this is the winter of despair.
— Charles Dickens, the tale of the opening
When the 4.1 "Jianguo Daye to star sea to create a theme for Stora imitate, 2 million of the wind" and the classic spy war theme wake up; when the big dog on the inside of the spies Lingling re-imagining summer nature of entertainment; the perfect "instigated by online games and movies Symphony lovers dream.
In the film marketing, 's arrangements, media reports and overall audience reputation, high-profile Chinese film is striding into the golden decade of the world.
Watch the movie, return to the mass entertainment consumption main camp. Chinese film had six years ago to shrink to 1000-2000 block of the screen, but now has been redeveloped to 4800 multiple blocks, next year is expected to achieve 5801 block, even if it is still not as United States 3.6 million cover of the block, the market still has a big increase in space. In addition, this year's domestic box office 60 billion is expected to break, catching up with Korea 60-70 million level, but distance 200 million at the box office of Japan there is still a certain gap, but admittedly, the development of the Chinese film speed is amazing.The growth of the Chinese film jingpenshi embodies the movie industry operational effectiveness.Where the release 46 days took over million at the box office of the "perfect", no doubt can be thought of as the film industry-oriented operation of typical examples.
In particular, one of the online company investment perfect, even the film into a unique temperament. Whether from the title, or movie content, SMD advertising, production, the effect is perfect on all done online games and movies. 50 million investment, the box office return broken billion, Zhang Ziyi's transformation as proclaimed entering the film industry's perfect, and heralded the first battle of online companies involved in large entertainment industry era has arrived.In fact, online company "electric shock" is not news.
In such event, the list goes on and on. But internally perfect and Zhang Ziyi filmed the cooperation is perfect, but it is the first time.The situation of different international and domestic, online companies to enter the description of the film, there is plenty of great entertainment, but at the same time must be combined with reality, strict planning.
Current large burning money phenomenon, is still very common, and millions of investment once defeated fleeing, acreage, even if luck capital preservation and sapped makes the online games industry also suffer. Evidently, the success of the Clix is the perfect time to carefully test water, risk prevention and control, and all architectures. Through years of operating online games experience, perfect for every facet of packaging, for fashion sensitive, accurate expectations for market, for the audience expected to satisfy, paving the way for all categories are in place, so the film in the summer after all the way to Biao stalls release and eventually fired red perfect cross-border into film head shot.In the perfect "on the basis of success, perfect ready to strike while, again attack, heavy build two films.
a is photographing Jin Yong's martial arts film the new classics of Wanderer", a film is possible according to the upcoming beta of the latest online games of the same name as the dreamy zhuxian "TV series. Select from the movie, it is not difficult to see perfect time carefully. Jin Yong's works of the brand, the number of fans, has a very strong market stability. Especially when media claimed Zhang Ziyi to play renyingying, Jay has the potential to play immediately after Ling Hu-Chong's on the network has blogged. After confirmed problems due to Jay's declining film, Zhang Ziyi and no clear as cast or producer. But to be sure, in June of this year a new project of the "Wanderer" from the outset to lift the fans appetite, this expectation if coddled, inevitably transformed into market potential and box office returns.If the new Wanderer "walk is old wine in new bottles of conservative route, then in the film and perfect outgoing cooperation" dreams "news of teleplays zhuxian, embodies the perfect space for your brand development.
According to reports, if the parties to cooperate on, "dreams zhuxian" will almost takes the Paladin 3 of the original class teams, Hu GE, Yuan Hong, Liu poem poems, tangyan and Guo Xiao Ting the full five stars will play, the Director will also be and the Paladin 3 "as outline, supported by Li GuoliWang jianjiang TV series will be fully demonstrated the complexity of the magnificent game of fantasy world, continual beautiful romantic love story. Cooperation with Tong Yan film embodies the perfect play for marketing strategies. For example, in the movie was adapted by online theme and professional team. They shot the classic online games the Chinese Paladin 3 "and the hour, then produced the adapted from online games also popular tianzhihen. Therefore, "dreams" if really vote zhuxian, chances of winning big.If you simply stay on the movie's dimensions, it is difficult to interpret the perfect big entertainment industry linkage layout and long-term plans.
You know, in the new Wanderer "and" dreams "online publishing zhuxian while filming the television version, will undoubtedly earn playing House's attention. Thus, perfect shot the following investment is perfect, once again increase the input of the television business is in fact the depth of the brand value. A popular online games not only for movies, books, music, drama and other entertainment products provide innovative copyright, can also provide for the traditional entertainment industry audience. Playing with House into the audience actually is not very difficult, and online games are good bridge. Classic online games players likewise with the same name as the movie looks forward to the fans saw wonderful film tries to play the game with the same name. This potential user of mining, in fact reflects the online companies open up the entertainment industry, consolidation of the industrial chain of clear thinking. In addition to content sharing, exchange of vermicelli, online company platform advantages are also very noticeable. Compared with traditional entertainment companies, online companies and many are listed overseas, in corporate governance to better, stronger financing capacity; in special effects production gradually manage audience aesthetic appeal of the entertainment industry, online games technology advantage will play a greater role.To enter the television industry's market strategy, perfect chiyufeng, Chairman and CEO believes that, as the rise of China's entertainment industry, the investment will allow perfect in a broader entertainment industry development in fully grasping the opportunities, and existing core business synergies.
Due to perfect in the cultural and creative products online with a solid foundation, and thus in online games and movies, and other cultural and entertainment products to promote, you will have more autonomy and flexibility. This way you can use the online games industry catchphrase "platform strategy" to interpretation, but also with the previous game company's platform strategy is very different, embodies the perfect integration of large entertainment industry innovation route.When it comes to online games for a large entertainment industry contributions to the press and publication administration, Deputy Director of digital publishing kouxiaowei once said that China's online games industry throughout the entertainment industry's position in the very worthy of attention, in addition to the game itself has great potential for development, but also because it is Internet-platform, technically, the expansion of the market, the integration of the human resources, in the content of creative innovation, than traditional entertainment industry go ahead.
In 2008, the output value of 183 billion online in the same year the domestic box office is about 5 billionThe online revenue is far more than the movie revenue, while more than a TV entertainment revenues, exceeding the income distribution of audiovisual products. This trend, the online games industry in the future is likely to become a leading entertainment industry's significant market power.The perfect time to enter the path to the television industry and policy, and the view is kouxiaowei.
As for online companies really acts as a big entertainment industry consolidation, perhaps will open up with the perfect possibility of online games and film of du. As long as the perfect trip on the road to success, another online company will certainly assist, the entertainment industry's big changes will really emerged.
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